Black Hair
Care Products - What works? If you
want long healthy hair, you must use a system that strengthens and
moisturizes your hair. Why? Black hair is prone to moisture loss
due to chemical treatments and heat styling. Protein is what gives
the hair its strength. Protein loss can lead to breakage and hair
loss. However, protein must be balanced with moisture. If it is
not balanced, this can lead to breakage and dryness as well. Effective
moisturizers penetrate the hair to get inside the hair shaft and
provide much needed moisture. Most black hair care products deemed
as moisturizing do not actually moisturize it, but add a coating
to the outside of the hair.

Hair loss is becoming more prevalent
in young women, especially African American women. Why? The chemical
additives in many common black hair care products create more problems
than they solve. Many of these products can lead to breakage, dryness,
or even permanent hair loss. Our products are made of natural and
organic ingredients and are gentle and effective. Your hair will
grow longer, thicker, and healthier when using these our products.
This is because our hair care system is designed to moisturize and
strengthen your hair.
Our system consists of:
1.
Gentle Moisturizing Shampoo- Essentious Exonerate
Gently cleanses
your hair without the use of harsh sulfates that can strip your
hair and lead to breakage and dryness.
2. Strengthening
Protein Treatment - Essentious Rejuvenate
Restructures
and strengthens hair by restoring protein lost during chemical treatments
and heat styling.
3. Conditioning
Moisture Treatment - Essentious Hydrate
Restores moisture
lost during chemical treatments and heat styling. Balances protein
treatments to prevent breakage and dryness. Increases elasticity
and improves texture for better manegeability.
4. Daily
Moisturizer - Essentious Shine
Penetrates
hair to provide moisture within the hair shaft. Prevents protein
loss with coconut oil. Improves hair appearance.

If you are still not
convinced that this system WILL help your hair grow longer, consider
this:
Your hair products
may be damaging your hair. For example,
Sodium Lauryl Sulfate is known to cause eye irritations, skin rashes,
hair loss, scalp scurf similar to dandruff, and allergic reactions.
However, you will probably find it on the ingredient list of most
of your shampoos. This harsh sulfate will dry out your hair and
cause breakage. If your hair is chemically processed, you can count
on it doing even more damage. Our all natural, sulfate free shampoo
contains NO SODIUM LAURYL SULFATE.
If your hair
is dry, your products are probably making the problem worse. Another
common ingredient in many black hair care products is mineral oil.
Mineral Oil is used in many moisturizing products because it is
cheap. However, it provides no benefit to your hair and can actually
increase dryness. This is due to the fact that mineral oil cannot
penetrate the hair shaft. That means that it cannot get inside the
hair. It can only coat the hair and give the temporary illusion
of moisture. This may seem harmless, but the coating effect actually
seals moisture out of your hair.The best oil to use in your hair
is actully organic coconut oil. Read
this study about mineral oil used on the hair. So if this is
the case, why is it used so much? Well, the ugly truth is that manufacturers
load their products up with cheap ingredients that are useless to
your hair, then charge top dollar for the product. Overall, the
reason is greed. Our hair care products are enhanced with coconut
oil and do NOT contain mineral oil.
Will using
products that are not natural cause health problems?
You have probably heard alot about
the use of parabens in many hair care and cosmetic products, and
that these paraben can cause cancer. Butylparaben, Methylparaben,
and Propylparaben are parabens and the most commonly used preservatives
in the United States. They are considered relatively safe and non-toxic,
however, methylparaben can cause allergic reactions, and propylparaben
can cause contact dermatitis. Dermatitis of the scalp can cause
itching, flaking, and hair loss. Our hair products do not contain
any parabens.
Essentious hair
products are specifically formulated for dry, chemically treated,
and damaged hair. However, hair in good condition will also benefit
from the gentle, moisture building, and strengthening formulas.
Learn
more about our Gentle Moisturizing Shampoo.
Learn
more about our Conditioning Moisture Treatment.
Learn
more about our Strengthening Protein Treatment.
Learn
more about our Daily Moisturizer.